NextFin News -- Brazilian food delivery giant iFood has filed a corporate espionage and unfair competition lawsuit against rival app Keeta, which is backed by China’s Meituan.
The legal action, lodged in a Sao Paulo business court, seeks an immediate injunction to halt Keeta’s local business practices and demands financial damages.
The lawsuit alleges that Keeta systematically poached senior iFood technical staff to extract proprietary delivery algorithms, regional restaurant pricing structures, and expansion strategies. The legal battle marks a significant escalation in Latin America's food delivery sector as Meituan leverages its deep capital reserves to aggressively challenge Prosus-owned iFood’s market dominance in Brazil.
Explore more exclusive insights at nextfin.ai.
